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Illinois Global Institute European Union Center

Michelle Renee Nelson

Professor

Additional Campus Affiliations

Head, Charles H. Sandage Department of Advertising
Professor, Charles H. Sandage Department of Advertising
Professor, Institute of Communications Research
Professor, Center for Latin American and Caribbean Studies

Recent Publications

Shabalina, O., Nelson, M. R., & Wise, K. (2025). “Good Gestalt” of Image Ad Design: Exploring Screen-Ad Congruence Effects on Ad Aesthetic Appreciation and Likeability in Social Media Feeds. Journal of Current Issues and Research in Advertising. Advance online publication. https://doi.org/10.1080/10641734.2024.2441958

Shabalina, O., & Nelson, M. R. (2025). Reconsidering Ad Design Practices and Visual Aesthetics in Social Media Interactive Spaces: Toward a Conceptual Framework. Journal of Interactive Advertising. Advance online publication. https://doi.org/10.1080/15252019.2025.2467064

Ahn, R. J., Nelson, M. R., Eales, L., Da Silva Cherubini, F., Simenec, T. S., Ali, A., Davis, S. L., & Ferguson, G. M. (2024). Exploring Persuasion Knowledge, Identity-Related Media Use, and Ad Skepticism of Black Immigrant and Refugee Adolescents. Journal of Current Issues and Research in Advertising, 45(2), 196-218. https://doi.org/10.1080/10641734.2023.2271937

Chen, C., & Nelson, M. R. (2024). “Metaverse” Typology Based on Affordances and Psychological Processes. Journal of Interactive Advertising, 24(4), 324-343. Advance online publication. https://doi.org/10.1080/15252019.2024.2385523

Cook, K. M. L., & Nelson, M. R. (2024). Exploring the process of remote enculturation through heritage possessions: A case study of transracial international adoptees. Journal of Consumer Culture, 24(2-3), 233-251. https://doi.org/10.1177/14695405241243195

View all publications on Illinois Experts

Illinois Global Institute European Union Center

205 Coble Hall, MC-429

801 S. Wright St

Champaign, IL 61820

(217) 265-7515

Email: eucenter@illinois.edu

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